Since Instagram introduced it’s coveted swipe-up feature on stories, it’s been available to only the most followed accounts: those who are either verified or have over 10,000 followers. But all that’s set to change on August 30th 2021. In fact, the social media platform is about to ditch the swipe-up function entirely.
SAY WHAT? It’s not as dramatic as it all sounds, promise. Instagram will be replacing the swipe-up setting with a sticker than can be inserted onto story frames by every single one of their users, regardless of how many followers they have. That sticker can then be clicked on by anyone viewing the story and it will take them to the allocated link.
It not only means that it’ll be easier for all of us to access shopping links (goodbye bank funds, it was nice knowing you), it also means that we’ll gain better access to everything from petitions and Go Fund Me pages to important news articles and blog posts. It means sharing resources is not just for the Insta elite, it’s for everyone.
To access the new feature you’ll likely need to update the app once it’s been rolled out at the end of this month, and then, of course, it’s entirely up to you what you choose to share first…